Improve your customer experience management with SAP C/4HANA
Build a connected customer journey based on empathy and trust with SAP C/4HANA, a suite of five industry-leading cloud solution portfolios, and SAP C/4HANA Foundation to help your business innovate, integrate, and be agile.
Overview
SAP Customer Data Cloud
Turn anonymous visitors into loyal customers.
SAP Marketing Cloud
Treat marketing as a trusted source of business.
SAP Commerce Cloud
Provide a superior and personalised omnichannel commerce experience.
SAP Cloud Platform
SAP C/4HANA and SAP Cloud Platform provide a vital combination of power, trust, and speed to deliver a seamlessly connected end-to-end experience.
Features
SAP Customer Data Cloud
Turn anonymous visitors into loyal customers.
SAP Marketing Cloud
Treat marketing as a trusted source of business.
Create seamless customer experiences and onboarding
Provide the data privacy and trust customers demand
Eliminate data silos for better contextual marketing
Offer customers transparency and control, while addressing GDPR compliance
Personalise customer experiences across your business
Build customer trust to develop ongoing relationships
Optimise marketing to drive revenue
Drive demand and growth for B2B marketers
SAP Commerce Cloud
Provide a superior and personalised omnichannel commerce experience.
SAP Cloud Platform
SAP C/4HANA and SAP Cloud Platform provide a vital combination of power, trust, and speed to deliver a seamlessly connected end-to-end experience.
Benefit from using a single commerce solution
Support all go-to-market models
Leverage industry-specific capabilities
Realise a fast ROI with prebuilt integrations
Exceed expectations with built-in flexibility
Simplify complex integrations for any size business by connecting on-premise and cloud applications, as well as cloud to cloud, with 150+ prebuilt connectors
Leverage prebuilt applications by SAP’s partner ecosystem to get started quickly
Connect and extend enterprise SAP C/4HANA cloud applications with SAP Cloud Platform Extension Factory or Kyma open-source project designed natively on Kubernetes
Support the end-to-end customer journey
Explore the other cloud solution portfolios in the SAP C/4HANA suite.
SAP C/4HANA
See how the SAP C/4HANA suite brings together customer data, machine learning technology, and microservices to power real-time customer engagements across sales, service, marketing, and commerce.